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Open Nature™ is a line of all natural food products made from natural ingredients and minimal processing.

Look for Open Nature™ products exclusively at Safeway.

Safeway shoppers looking to access natural, high-quality, and affordable foods across now can with the introduction of Open Nature™ -- a great addition to Safeway’s portfolio of health and wellness brands.

Open Nature™ is Safeway’s way of providing shoppers access to simple, flavourful food made from natural ingredients. There is nothing artificial, the products are minimally processed and feature an easy to read and understand ingredients list on the front of our packaging. They are as close to nature as possible.

Great Recipe Ideas:

Open Nature™ is about delicious flavour, straight from nature.

We use ingredients from natural sources.

Food thoughtfully prepared and shared with care. The only thing we added is our Open Nature™ promise

The Open Nature™ promise:

We believe ingredients should come from nature.
We believe food should be made only with ingredients we are willing to put on the front of our package.
We believe food should be simply prepared with as little processing as possible.
We believe food should be made with a commitment to quality and a great taste.

DID YOU KNOW?

Open Nature™ Ice Cream:

Using only the ingredients that should be in the product - milk, eggs, sugar- this ice cream is a delicious and convenient way to eat home style ice cream without all the time and hassle of making it yourself. All of our Open Nature™ ice cream products are made locally in Edmonton, Alberta, using only 100% Canadian milk. Not only is Open Nature™ ice cream sweet and indulgent, it is so made in Canada, by Canadians.

What is guar gum and is it natural?

Guar gum is a natural gum from the seeds of the guar plant and is used to thicken the ice cream.

What is locust bean gum and is it natural?

Locust bean gum is a natural vegetable gum extracted from the seeds of the Carob tree and is used to thicken the ice cream.

Does your Open Nature™ Milk Chocolate ice cream contain cocoa processed with alkali?

The ice cream does not contain cocoa processed with alkali. Alkali modifies the taste and properties of natural cocoa powder. Other brands use it because it mellows out the cocoa taste and blends more easily with other ingredients. Alkalized cocoa can be natural, as it depends on the type of alkali that is used. However, we choose not to use it because it is lower in flavanol antioxidants, and also masks the natural taste of cocoa

Open Nature™ Trail Mix

Open Nature™ trail mix does not have preservatives, added salt or sulphites that you would normally find in traditional nut and berry mixes. By removing these ingredients we have provided our customers an alternative that they can be proud to eat and share with their families.

Open Nature™ Crystal Mountain is a unique mix of dark chocolate, almonds, cashews, blueberries and cranberries. Blueberries have one of the highest levels of antioxidant activity of all fruits and vegetables, followed closely by cranberries. The cocoa in our chocolate pieces is also rich in flavanols and polyphoenols (two types of antioxidants). These benefits make an even better reason to try our trail mix!

Open Nature™ Kootenay trail mix has whole pieces of almond, cashews, pecans, macadamia, pistachios and hazelnuts and dried fruit. Almonds are high in monounsaturated fats which have been associated with reduced risk of heart disease. They also are a source of vitamin E, which has great antioxidant properties, along with the dried fruit in this mixture.

Why aren’t the nuts shiny and salty like in other trail mixes?

We use minimally processed ingredients and as few as possible, so that’s why we chose to use nuts that are only dry roasted and do not have any extra ingredients added, including salt.

Aren’t nuts too high in fat to be good for you?

Nuts are high in monounsaturated fats which have been proven to have a positive effect on your health unlike saturated and trans fats which definitely have a negative effect.

Open Nature™ Lasagna:

Just try to find something in our lasagna that you wouldn’t find in your home kitchen! All of the “mystery ingredients” have been removed leaving only wholesome ingredients. Some things that you won’t find in our product (but may see in others…) include: Citric Acid, Calcium Chloride, Autolyzed Yeast Extract, Maltodextrin and Soy Lecithin. No preservatives were added to this lasagna. Open Nature™ Lasagna is a meal from a box that tastes like you made it at home!

What is corn starch and why is it in this lasagna?

It is exactly what it sounds like – starch extracted from corn kernels. It is used to help keep the tomato sauce nice and thick.

I’ve seen “modified corn starch” on other lasagna labels – is this different?

Yes. Modified corn starch is starch from corn that has been chemically treated to change its properties. We only use non modified starches in Open Nature™ products.

Open Nature™ Salad Dressing:

With so few “no preservative” choices in the salad dressing category, Open Nature™ salad dressings are the perfect alternative to mainstream dressings without sacrificing great taste. Made only from natural ingredients, the same ingredients you would use in your home kitchen if you were to prepare these great dressings from scratch. We replaced ingredients such as MSG, propylene glycol alginate, potassium sorbate, sodium benzoate, disodium guanylate, disodium inosinate, calcium disodium EDTA that are frequently find in your common salad dressing - but not in ours!

Does Open Nature™ Salad Dressing contain trans fats?

No, the dressings do not contain trans fats.

What is xanthan gum and is it natural?

Xanthan gum is used to provide thickness and consistency to our products. It is produced by the fermentation of carbohydrates and is considered all-natural.

Is it normal to have so much separation between the oil and other ingredients?

Yes, oil and water do not mix well together and that's why you'll see separate layers, particularly in the Vinaigrette products. Some dressings are designed to have this separation. Remember to shake well before opening!

Open Nature™ Chocolate Hazelnut Granola

What do you get when you remove all of the artificial preservatives, colours, flavours and high fructose corn syrup from tradition granola cereals? You’re left with a list of wholesome ingredients that make up the new Open Nature™ Chocolate Hazelnut Granola! Whole rolled oats, chocolate chunks and hazelnuts are three primary ingredients in this chunky granola. We’re so proud of the recipe that we display right on the front of the box, rather than having it hide away on the back. The large chunks and slightly sweet and nutty flavour make it a treat at breakfast or a fun snack to munch on anywhere.

Why does Open Nature™ cereal not have high fructose corn syrup?

Yes, unlike the competition, Open Nature™ cereal uses only milled cane sugar holding to our promise of using no artificial preservatives.

What is soy lecithin and is it natural?

Soy lecithin is derived from soybeans and is used to improve texture in foods and it is natural.

What is barley malt syrup and why is it in the Open Nature™ cereals?

Barley Malt Syrup is a sweetener that is made from malted barley grains. It helps give the cereals their mildly sweet flavour.

Open Nature™ Peanut Butter

It starts as a mountain of freshly roasted peanuts which are finely ground until the smooth and creamy treat we know as peanut butter emerges. Some companies then add hydrogenated oils, dextrose, sugar or other sweeteners before they’re done – but not us! Open Nature™ Peanut Butter is made from 100% peanuts, nothing more and nothing less. We think that the natural flavour of the peanut is just right as it is, so why mess with a good thing? Whether you like the smoothness of our Creamy Peanut Butter or the great texture of our Crunch Peanut Butter you’ll be surprised at how great natural peanut butter is once you remove all of those added ingredients!

Is it normal for there to be a layer of oil at the top of the jar? Why doesn’t this happen with other peanut butters?

Yes, the oil will naturally separate and rise to the top? Other peanut butters contain hydrogenated oils which stop the separation from occurring. If you stir the peanut butter up when you open it and keep it in the fridge the oil will not separate again.